4PM Lifting, Puking, and Shooting: The Lloyd Roid Story

Designer: I can't find a photo to represent personal trainers. The only stock images we have are too creepy. Look kind of like an after-school special.
Writer: Like a molesting-kids after-school special? Or the kind about bulimia?
Designer: A cross between those and the ones about steroids.
Creative director: Oh. That sounds OK. Use whatever you guys have.

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